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Planning Ahead for Calendar Printing
August 30, 2008, 1:38 am
Filed under: Printing Help | Tags: ,

Calendars are an excellent way to both connect with a target audience and promote the name of your organization. Many businesses use calendars for giveaways, or a charity organization may print calendars to use as a fundraiser. Designing a 12-month photo calendar can be a lengthy process but well worth the effort once completed because of the ability for a calendar to daily promote your company. Be sure to plan ahead before beginning the design and layout of your calendar for a smooth and successful printing process.

Many calendar printing companies offer templates for design. Before choosing the layout and size of your calendar, peruse the templates for creative design ideas. Popular sizes include a mini 6×9 up to the large 12×12 design. Choose one that will fit your purpose and appeal to your target audience.

Begin gathering photographs of your company, landscapes, or any other subject you have chosen for your calendar design. You may even want to write witty or inspirational messages to imprint onto each photograph. Remember to use only high resolution images to avoid pixilation when enlarged.

Decide which events you want to include in your calendar. For promotional purposes, include reminders for service updates. For instance, a car dealership may want to incorporate friendly reminders for oil changes each month. An animal shelter may want to include fundraising event dates.

Finally, when printing your calendars, use a wholesale printer as this will allow you to print large quantities at a reduced cost. Just be sure your calendar printing company uses four color offset printing so that your calendars promote your company professionally all year long.


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